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REPUTATION EDGE
BELMADAR
BUSINESS WEBSITE DESIGN
Belmadar prides itself on complex bespoke construction jobs and tasked MOBLE to build a custom website that was equally bespoke with a high-end look and feel.
The Story
Having been a client of MOBLE for 7 years, Belmadar was ready for a website redesign to prepare for the company for its 10 Year Anniversary.
Belmadar is a well regarded Construction Company based in Sydney. Belmadar's clients include the likes of Sydney Town Hall, Sydney University, Ian Thorpe Swimming Pool, Mac Building Sydney, Coca Cola and many more. The brief was to showcase 10 years worth of construction projects with a clean minimal design.
WEBSITE DESIGN
60+ PROJECTS
DYNAMIC PROJECT UPLOAD
The Villain
Each project page would display considerable detail with Sliders, Galleries, Tables, Description, Testimonials, and Related Projects supported by on scroll animations and moving parallax elements.
With such a large volume of projects, we knew that traditional website design content loading processes would be laborious and risk blowing the company budget assigned to the new design.
The issue with such detailed pages is not just the initial upload, but also the ongoing management. It's important that all new pages and content are formatted accurately and inline with the company brand guidelines. Often once a website is handed over to a client, it is not long before the design starts to stray off path.
We knew that the website design must consider these points and provide a solution that all website managers, both now and in the future, could easily upload and edit Projects quickly and effortlessly.
TRAINING VIDEO: PROJECT PAGE MANAGEMENT
TRAINING VIDEO: IMAGE MANAGEMENT
The Hero
It was decide the we would use MOBLE's powerful Visual Page Editor to build the normal website pages (E.g. Home, About, Expertise, Contact US), and in addition, we would use MOBLE's Dynamic Page Builder for the 60+ Project Pages.
The team at Belmadar exported the Project Info from their internal CRM, and provided us with a spreadsheet of information. We upload the spreadsheet into the back of the website to create a database of pages. MOBLE then designed a Project Page that included merge tags, to pull data from the database into designated zones of the website Project page.
Using this methodology, the build time went from a standard 3-4 days of content loading using our Visual Editor, to under 15 minutes using the Dynamic Page builder, saving the client a significant chunk of their budget.
During the handover, we provide training for both the Visual Editor and the Dynamic Editor, with client was amazed that they could quickly create new Projects, by either uploading a spreadsheet, or simply editing fields inside the website database, or via full flexibility of the Visual Editor.
In the adjacent video you can see one of the training videos showcasing how the Dynamic Editor works for managing Project Pages. This training Video is located, along with others, inside the Belmadar website, so that approved staff can access, to edit new Projects long into the future.
"We are currently in the process of having our website updated by MOBLE. I have found the team to be professional and helpful, and I am excited to see our vision come to light within the coming weeks!"
The Happy Ever After
The new website went live in time for the 2022 Industry Award submissions, plus Belmadar's 10 year anniversary, which would celebrate their rich body of work.
The end results embodied the company tagline ‘complex made easy’, feeling both high-end and simple to navigate, with complex animations, search, and coding techniques, on a minimal canvas, that just works.
The Belmadar team were trained in all aspects of MOBLE, being able to easily upload new projects, and tag them to appear in relevant widgets right around the website.
The old website, designed by MOBLE in 2015, lasted 7 years. We feel this new design can take Belmadar forward for the next 10, and will hopefully be around to celebrate the companies 20th year in business!
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Thanks for reading this case study. We'd really love to make your business an online success. Please ask to speak with me today, and we'll happily provide you with a free quotation.
Paul Davenport,
Managing Director
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